Karma's Brand Identity Guide
In 2019 Karma introduced 3 new car models: The Revero GT 2.0, Pininfarina and SC1 for the AS19 Shanghai Autoshow. These models were represented in their brand outlook: Today (2.0), Tomorrow (Pininfirina) and Future (SC1). Project scope included teaser renders and full composited scenes along with a brand identity portfolio book to be presented at the event in Shanghai.
Art Direction • Graphic Design • Composites